This was our fourth consecutive year exhibiting at the Nuremberg International Toy Fair.
Exhibiting in Nuremberg is an expensive endeavor. Booth space is pricey - especially in a year where we increased our booth size. Hotels become ridiculously expensive as thousands of international visitors flood into the city. Plus, there are the logistical costs of exhibiting overseas and the time factor of being away from the office for an additional eight days during the prime tradeshow season.