toy industry

NPD data for 2015, toy sales are up

Earlier this year, I blogged about the revenue growth at Outset.  My exact words were, “we know that the market for board games and puzzles didn’t grow by 30%”.  While that statement is true - thanks to the NPD Group we now know exactly how the industry performed in 2015.

MindWare and Warren Buffett

We received some big news yesterday!  Some really BIG news!!!

One of our major suppliers has been purchased.  It was announced yesterday that Oriental Trading Co. has purchased both the mail-order and wholesale divisions of MindWare.  Oriental Trading Co. is a US based company that sells primarily value-priced toys and novelties.  The company is owned by Berkshire Hathaway, which means that Warren Buffett is ultimately the new owner of MindWare.

Consumer Spending on Toys and Games

In a recent news article published by the financial media company The Motley Fool, it was reported that the amount being spent on traditional toys and board games in the United States had fallen from $85 per person in 1998 to its current level of $60 per person.

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