Nuremberg Toy Fair

World Puzzle Day

World Puzzle Day is an interesting event. Founded in 2013 by Günther Simetsberger of Austria, this year marks the event’s 7th season. Unlike what the name might suggest, the event is held over a two-month period. Competitors (let’s call them puzzlers) from around the world compete to assemble as many puzzles as possible. Puzzlers are ranked based on the total number of pieces they assemble.

Unexpected Conversations

 It has been a very very busy year at Outset Media. When things get busy, it’s far too easy to delay tasks that aren’t urgently required. And often these tasks get delayed… and delayed… and delayed… and eventually never get done.

Posting a new blog is definitely one of those “sure-would-be-nice-but-can-wait” type of tasks. In fact, it had been so long since my last posting that I was about to pull the blog off our website.

Should you attend Nuremberg Toy Fair

After my most recent blog, two retailers called and asked me if they should be attending Nuremberg Toy Fair.  After getting over the shock that two retailers actually read my blog, I thought about their question.  It is an interesting one.  Here are my thoughts. 

Firstly, the official name of Nuremberg Toy Fair is Spielwarenmesse - which doesn’t really roll off the tongue - hence I will continue to refer to the tradeshow as Nuremberg Toy Fair.

Nuremberg Toy Fair Review

This was our 6th consecutive year exhibiting at the Nuremberg Toy Fair.  It finally feels like we are making some significant progress on the international side of our business.

We exhibit at 8 tradeshows in Canada and 21 tradeshows in the United States.  At these tradeshows, the goal is to meet with retailers, and show them our board games and puzzles.  But Nuremberg Toy Fair is different for us.  At this tradeshow, we are only interested in meeting with distributors (rather than retailers) as it isn’t economically feasible to ship to individual retailers outside North America.

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