It has been a very very busy year at Outset Media. When things get busy, it’s far too easy to delay tasks that aren’t urgently required. And often these tasks get delayed… and delayed… and delayed… and eventually never get done.
Posting a new blog is definitely one of those “sure-would-be-nice-but-can-wait” type of tasks. In fact, it had been so long since my last posting that I was about to pull the blog off our website.
But I recently had two unexpected conversations that have given me renewed interest in continuing my infrequent blogging.
The first unexpected conversation was at Nuremberg Toy Fair at the end of January. Someone stopped in the aisle outside our booth and asked me if I was David Manga. It seemed a little obvious, seeing as I was wearing a badge. But I did notice she wasn’t looking at my badge. I said “yes” and she explained that she recognized me from my blog photograph, and that she worked for a Chinese manufacturer and had been reading my blog to learn about the industry. She had even been printing them off and keeping them in a booklet.
The second unexpected conversation was at New York Toy Fair in February. A game distributor from Hungary stopped by our booth. We had never dealt with this company before. I chatted with him while he waited for our international sales manager (who was occupied with another customer) and he happened to mention that he read my blog. He even referenced a blog I wrote over a year ago cheekily entitled “Retail Is Dead”.
When I started my blog back in 2012, the intention was to write about the Canadian toy and game industry. I had originally thought that only our closest suppliers and retailers would ever read the blog (and maybe a few relatives who had nothing better to read). I have to admit, I was quite surprised to hear from these two individuals - as far away as China and Hungary - who were reading what I had been writing.
If you are curious, you can read that original blog posting from 2012 here: http://www.outsetmedia.com/news/manga-s-blog/mangas-first-blog-post
Hence my renewed interest in continuing the blog. I already know what I want to write about next - we’ve got some exciting news to share from an international puzzle competition called World Puzzle Day. Stay tuned!